Most banks or financial industry are facing operational pain points such as lack of competitive advantage, insufficient growth momentum and poor customer experience, and have been exploring digital transformation with the goal of promoting digital operation.
Problems such as unclear strategic objectives, less technological support, slow organizational response and lack of professional talents and have hindered the rapid and effective progress of the transformation process.
Including large retail transformation consulting, remote banking construction consulting, smart banking transformation consulting and related organizational structure design, management system design, business process design, etc.
Including digital marketing process design and the implementation of customer profile analysis, marketing strategy design, marketing activity planning, marketing operation promotion and marketing effectiveness evaluation around the whole marketing process.
Including the design of user lifecycle management system, membership system, points system, entitlement system and the implementation of related operational content.
Including industry forward-looking research and analysis, leading peer practice path research, business line operation status diagnosis and optimization path design, etc.
Including CRM system, marketing management system, points and rights management platform and other digital marketing related system function planning and implementation promotion services.